Introduction At the Beauty World Middle East 2023, a panel discussion titled "Diversity and Inclusion in Beauty: Facing challenges and embracing opportunities" took center stage. This thought-provoking discussion, featuring influential...
Salama Mohamed, the renowned Emirati entrepreneur and founder of Peacefull, captivated the audience at this year's Beauty World Middle East (BWME) 2023. In a captivating one-on-one conversation with Lauren O'Connell,...
Introduction: Hair straightening is a sought-after haircare technique that has gained immense popularity among individuals worldwide. As a hairdresser, having a comprehensive understanding of the science behind hair straightening is...
IntroductionHair has long been regarded as a defining feature of beauty and individuality, and people have always sought ways to enhance and preserve its natural allure. In recent years, the...
The hair salon industry has seen significant changes in recent years, driven by evolving client expectations, advancements in technology, and new beauty trends. As we look towards the future, hair...
If you're a hairstylist or salon owner, you're likely always on the lookout for new and innovative hair treatments to offer your clients. One treatment that's been gaining popularity in...
Do you also know about keratin treatment's lousy reputation? It's because of a chemical component named formol or formaldehyde that the FDA declared unsafe in 2011. When people get to...
Keratin hair treatment, aka Brazilian Keratin, is the worldwide most demanding hair treatment to get smooth and straight hair. Women posting videos of silkier hair must have impressed you to...
5 signs that your hair is in need of protein: 1 - HIGH POROSITY That's when the hair has gaps and tears, that makes it more susceptible to damage, increases...
The quick and visible effect of chemical treatment on hair can be tempting, and there's nothing wrong with wanting to change the color of your hair. But, you need to...
Aloe Vera, in Brazil known generically as Babosa, is a plant of Africa, with healing and moisturizing properties, widely used in the composition of herbal medicines and cosmetics.
Arginine is one of the amino acids responsible for the formation of the hair fiber. This nutrient is passed to the hair through the root, clearing the hair bulb. This...